Misioni

Vision

The Department of Creative Marketing for the Sustainable Economy aspires to be a contemporary academic centre for study, research, and knowledge transfer in the field of marketing, placing creativity as the most powerful force for change. We envision a world in which every brand, business, and consumer makes sustainable decisions not out of obligation but out of awareness – a world in which creative marketing does not merely promote products, but reshapes the future of our planet.

Mission

Our mission is to prove that the best marketing is the kind that does not exploit the planet but protects it – marketing that changes the world for the better.

Objectives

The Department of Creative Marketing for the Sustainable Economy has the following objectives:

• • To educate students through innovative curricula
• • To develop experiences that combine creativity with the scientific rigour of sustainability (environmental, social, and economic)
• • To encourage students to transform their sustainability goals into powerful stories that attract, earn trust, and inspire long-term loyalty
• • To promote transparency, innovation, and cross-sector collaboration in order to create genuine value for society and the planet.

Our Programmes

The Department of Creative Marketing for the Sustainable Economy is responsible for the following programmes:

- Bachelor in Art, Multimedia and Design for the Sustainable Economy

The “Bachelor in Art, Multimedia and Design for the Sustainable Economy” programme is a first-cycle study programme. It is organised with 180 ECTS credits, offered full-time, with an academic duration of three years. Studies are delivered in Albanian. This programme corresponds to Level 6 of the Albanian Qualifications Framework. Upon completion of studies, a “Bachelor Diploma in Art, Multimedia and Design for the Sustainable Economy” is awarded.

- Two-year Professional Programme in Agribusiness with profiles in “Marketing of Agricultural Products” and “Farm Management”

The two-year Professional Programme in Agribusiness, with profiles in “Marketing of Agricultural Products” and “Farm Management”, is organised with 120 ECTS credits, offered full-time, with an academic duration of two years. Studies are delivered in Albanian. This programme corresponds to Level 5 of the Albanian Qualifications Framework. Upon completion of studies, a “Professional Diploma in Agribusiness with a profile in Farm Management” / “Professional Diploma in Agribusiness with a profile in Marketing of Agricultural Products” is awarded.